AI and Machine Learning

Brand managers need to stop guarding and start enabling in the generative AI age. Use these lessons to safely cocreate with consumers.

The country’s investment in hi-tech health startups hits fever pitch.

Successful implementation requires new competencies and ethical considerations.

To remediate the bias built into AI data, companies can take a three-step approach.

Research shows that customers want the functional benefits of smart products without sacrificing autonomy and privacy.