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“The Intelligent Experience Track” offered sharp insights on the future of customer connection
At the Delhi edition of #StrategyShiftForum, MIT Sloan Management Review India, in partnership with Salesforce, “The Intelligent Experience Track” offered sharp insights on the future of customer connection. The panel, “Signals of Loyalty – Rethinking Experience, Behavior & Personalization,” examined how brands can redefine loyalty in a data-driven, hyper-personalized world.
Panel Speakers:
Ashish Tiwari – Chief Marketing Officer, Home Credit India
Chander Shekhar – Regional Sales Director, Salesforce
Dilpreet Singh – Head of Loyalty, CRM & Partnerships, ITC Hotels Ltd
Satyam Mehra – Chief Business & Strategy Officer, Tata Digital
Panel chaired by Vidyashree S, Senior Multimedia Correspondent, MIT Sloan Management Review India.
This was followed by a masterclass, “Reading Minds, Crafting Moments: Using Psychology and AI for Personalised Experience” by Patrick Fagan, the Chief Scientific Officer at Capuchin Behavioural Science, who showed how psychology and AI together can decode human behavior and design experiences that truly resonate.
Watch the highlights to see how loyalty is being reimagined for the next era of customer engagement.
