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The Future of Real Estate Is Immersive and Data-Driven
Magicbricks’ Prasun Kumar on how technology is transforming home buying from search to sale
Kaumudi Kashikar Gurjar
More Other from MIT Sloan Management Review India

Business Models
Rethinking the Family Office as a Strategic Institution
India’s next-gen family offices are evolving from private wealth shelters to globally connected institutions focused on governance, professional leadership, and long-term strategy, EY report says
MIT SMR Editors


News
How India's IT Hiring Engine is Holding Up
For job seekers and companies alike, the message is clear: success in this new era will belong to those who can pivot fast, embrace change, and stay in sync with a digital-first, AI-driven world
Vidyashree Srinivas

News
AI to take driver's seat as tech advances
Based on findings from the Nasscom Industry Pulse Survey, 88% of founders reported revenue growth in 2024, exceeding the 67% projection from the previous year.
MIT SMR Editors

AI and Machine Learning
Technical Debt Is The Hidden Barrier To AI-First Transformation
Tech debt prevents organizations from deploying AI solutions that could reshape how they compete. The stark reality is that with AI poised to penetrate every business function, all technical debt is becoming AI technical debt.
Koenraad Schelfaut and Prashant P. Shukla

Collaboration
Side Chats During Online Meetings: A Minefield for Leaders
Leaders can’t escape the reality that people will have side conversations in typed chats during virtual meetings. But whether these chats serve useful purposes or breed mistrust depends on how leaders handle them.
Adam J. Copeland

AI and Machine Learning
How AI Is redefining the hiring process
For job seekers, there’s the danger of being inadvertently filtered out due to rigid algorithms that might not recognize unconventional career paths or diverse experiences. Automation might also limit their ability to showcase their personality and soft skills.
Hannah Jo Uy

AI and Machine Learning
Why Text-to-Image AI Requires a New Branding Mindset
Brand managers need to stop guarding and start enabling in the generative AI age. Use these lessons to safely cocreate with consumers.
Andrés Gvirtz and Oguz A. Acar

Diversity & Inclusion
Halt Impostor Syndrome Before It Happens
Strong performers can start to doubt their own competence when managers fail to recognize the impacts of harmful workplace practices and policies.
Angélica S. Gutiérrez

Crisis Management
From Glass Ceilings to Glass Cliffs: A Guide to Jumping, Not Falling
A “glass cliff” opportunity may be just the career boost that underrepresented leadership candidates need, but it must be approached carefully.